In the last 5 years I valuated at least 30 - 40 different email marketing and newsletter systems. From big guys such as Responsys to smaller providers such as Brandmail.

I ended up suing around 10 and sent around to 16M emails in the last few years. Yes, email marketing is big part of my marketing strategy and ALWAYS created great, quick cash flow for companies I was working for.

Recently I discovered new player on the market, AWeber. Well, not really new. AWeber is around for 10 years, but I don't think they had a lot of exposure. Still when I evaluated system - it come out as a great solution for small or medium size business.

Features
What I like about AWeber is design and layout - distinctive web 2.0 look - big buttons and strong colours. For sure it will help you attracting your customers. Signup forms and Email templates are easy to use and there is a plenty of options to choose from.

One option that stroke me well is - RSS publishing. This is just amazing! You can use your blog RSS feed (you do have blog, right?) and send articles directly to your AWeber account. This mean you can easily create newsletter content in no-time! It's almost as lock-and-load automated newsletter system. Now I know why guys from AWeber were so quiet for a 10 years - they must worked hard on developing all these cool features.

Easy of Use
System is easy to use, so I will recommend it to any busy marketer looking to improve efficiency. There is number of tools that integrate nicely with AWeber, such as very popular Unbounce. All together - this is one of the best systems for small and medium size business I seen in years.

Price
Great things about pricing structure is that AWeber didn't based it on email volume, but number of emails in your account. This gives you great flexibility as now you can communicate with your customers as much as you want without fear of blowing your monthly budget. You can simple know how much you pay per month. Than relax - and focus marketing and engaging with your customers through newsletters.

Email marketing is still the most efficient channel. If you need help with setting up or running campaigns - contact me at any time.

Head to AWeber.com