email marketing

AWeber - Email Marketing Made Easy

Submitted by Dean

In the last 5 years I valuated at least 30 - 40 different email marketing and newsletter systems. From big guys such as Responsys to smaller providers such as Brandmail.

I ended up suing around 10 and sent around to 16M emails in the last few years. Yes, email marketing is big part of my marketing strategy and ALWAYS created great, quick cash flow for companies I was working for.

The end of Email? And the next victim of social marketing

Submitted by Dean

Social media is on the way to replace email. We can expect more relevant messages, less spam, better productivity and more branded messages. May not happen tomorrow, but soon it will.
Facebook COO Sheryl Sandberg supported idea that email could be replaced by social messaging. Mostly by Facebook and Twitter. This won’t happen tomorrow, but by her report from Neilsen’s consumer 360 conference, only 11% teens use email daily. If brand want to reach teens obviously email is not the best solution anymore.

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